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CITY HALL FREE FOR ALL

A collaboration that examined the historic NYC mayoral election

 

SPHERE OF INFLUENCE

MEDIA

CAPABILITIES

Clinton Haworth Collective was enlisted to execute an earned media campaign for City Hall Free For All — an eight-part, special podcast series that dug into New York City's historic mayoral race. A collaboration among FAQ NYC co-hosts Harry Siegel, Christina Greer, Katie Honan, and Max Politics host Ben Max, City Hall Free For All featured prominent and powerful political players including Patrick Gaspard, Letitia James, Bill Bratton and Jumaane Williams. 

 

CHC created a strategic campaign to generate buzz around the launch of the podcast and promote each episode. We also positioned the co-hosts as experts and secured local and national interviews to discuss the election and its implications for New Yorkers and the greater national political landscape. In addition, CHC created a media kit and social media toolkit.

RESULTS

Secured Placements - Series Launch 

  • Status teased the launch of the special podcast series ahead of the first episode drop.

  • POLITICO New York Playbook AM included an item about the special podcast series launch with a link to listen to the first episode.

  • Editor & Publisher published the official special podcast series launch announcement.

  • PodcastNewsDaily wrote a feature about the special series podcast and included tune-in info.

  • Podcast Plunge wrote an item about the special podcast series and included a link to listen.

  • Meredith & The Media Substack included an item in the newsletter with a link to listen.

 

Episode coverage

 

Secured Placements - Earned Media For Co-Hosts 

  • SiriusXM POTUS Radio interviewed Harry Siegel discussing the Trump admin pulling NYC infrastructure funding.

  • SiriusXM POTUS Radio interviewed Jamie Rubin discussing post-election housing priorities, affordability, and urban governance.

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